EF Grand Unified Design

The G.U.D., or Grand Unified Design, is our adaptable system of guidelines and tools that help distinct EF (Education First) products appear related at a glance. Grand Unified Design is a collaboration between designers and developers to create consistency across EF touchpoints.

At EF, we live by a simple belief: the world is a better place when people try to understand one another.

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Full case study can be found here.

Joel Hladecek Chief Creative Officer
Marcus Ivarsson Exec. Creative Director
Julia Hoffmann Exec. Creative Director
Andy Cooke Creative Director

Otto Boreson Designer
Anders Højmose Head of UX
Filippa Keerberg UX Designer
Joao Matos Developer

Miriam Palopoli Motion Designer
Clara Wiberg Video Producer
Miriam Olszewski Designer

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